Built for Legacy. Driven by Strategy.Inspired by Culture.
Who We Are:
78 West is more than a management company
-we’re a strategic partner committed to long-term growth, not just quick wins. Rooted in integrity, structure, and cultural insight, we help visionaries bring their ideas to life with clarity and impact.
From artist development and digital branding to business growth and content strategy, we tailor every move to align with your purpose, your goals, and your future.
We don’t follow trends. We create foundations.
Our Services
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Artist Development
From talent to trajectory.
We specialize in uncovering what makes you unique and building the infrastructure to support your growth. Whether you're emerging or evolving, our development process focuses on image, sound, presence, and professionalism—designed to position you for industry readiness and long-term success. -
Brand & Business Strategy
Vision without strategy is noise.
We turn ideas into executable roadmaps by aligning purpose with action. Our strategic services include everything from brand messaging and business modeling to legacy planning. We help you not only start strong—but stay strong. -
Digital Branding & Content
Your brand lives online—let’s make sure it speaks.
We create digital experiences that match your mission and resonate with your audience. From social media ecosystems to website funnels, we design digital content and systems that drive visibility, credibility, and growth. -
Creative Management
Structure fuels freedom.
Managing your creative career is more than coordination—it’s about consistency, clarity, and control. We provide executive-level support that keeps your schedule aligned, your team organized, and your projects on pace with your goals.